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Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group
16 hours ago
ACH Group

We have more Melbourne Cup moments to share! 🏇👒🥂

This time, the photos take us to the James Evans Court Retirement Living hub, where neighbouring retirement living villages came together for a one-of-a-kind social event.

With a delicious lunch, stylish outfits, and plenty of shared laughter, Melbourne Cup day was a true celebration of the vibrant community spirit in our retirement living community! ... See MoreSee Less

We have more Melbourne Cup moments to share! 🏇👒🥂 This time, the photos take us to the James Evans Court Retirement Living hub, where neighbouring retirement living villages came together for a one-of-a-kind social event. With a delicious lunch, stylish outfits, and plenty of shared laughter, Melbourne Cup day was a true celebration of the vibrant community spirit in our retirement living community!Image attachmentImage attachment+4Image attachment
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