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Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group
15 hours ago

For the past two months, Year 6 students from St Peter's Woodlands Grammar School and residents from ACH Group's Kapara Residential Care Home have shared stories, skills and creativity to create artworks for this year's SALA Festival . 🎨

Come behind the scenes to see how meaningful connections and a love of creativity brought this special project to life. ✨

The finished artworks will be showcased to the public the at St Peter's Woodlands' SALA exhibition today, Sunday 16 August from 2pm to 4pm. 🖼️🌟

Learn more: bit.ly/4wuFXvX ... See MoreSee Less

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