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Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group
8 hours ago

At Milpara, a weekly café initiative with Morialta International College is creating more than great coffee. ☕

Year 10 students are gaining hands-on barista experience while building meaningful connections with residents. The conversations, shared stories and mutual learning between generations have been just as enjoyable as the coffee itself.

📷 A special mention to Ryan, our featured student barista - a fantastic effort and a wonderful example of confidence in action.. 👏 ... See MoreSee Less

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