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Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group
11 hours ago

Aged Care Employee Day is almost here 💚

The national day is an opportunity to thank Australia’s aged care workforce and recognise the incredible contribution they make to the lives of older Australians.

Every day our team makes a meaningful difference through their care, compassion and dedication. We’re proud to celebrate the positive impact they have on so many lives.

Stay tuned as we share our celebrations! ... See MoreSee Less

Aged Care Employee D
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