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Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group
23 hours ago

We’ve swapped pedals for putters – February is golf month at ACH Group. 🚴‍♀️➡️⛳

Residents are stepping up to the tee for the ACH Group Golf Challenge, playing on a custom designed, fully inclusive mini golf course so everyone can take part – including those who use wheelchairs or walkers.

Inspired by LIV Golf Adelaide, they’re practising their putting, lining up their shots and building their confidence as they compete for bragging rights and a custom green jacket. 💚

🎥 Watch the video from Healthia to see residents in action during their practice session, and hear CEO Linda Feldt and Head of Health Barb Tainsh reflect on how challenges like this support strength, balance, wellbeing and social connection. ... See MoreSee Less

We’ve swapped pedals for putters – February is golf month at ACH Group. 🚴‍♀️➡️⛳
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