Sneak-preview - Good Lives for Older People

Introducing ACH Group’s new brand campaign

Challenging ageist stereotypes and normalising ageing is part of ACH Group’s DNA.

Our new brand campaign ‘Being yourself never gets old’ is a contemporary take on aged care advertising celebrating the life experiences and interests of older people which makes them unique.

And while older people continue to live the life of their choosing, ACH Group is here for the rest whether that be social experiences, health and wellbeing, support at home or a new home.

The campaign will go live in early January 2023 with the below television commercial airing, along with outdoor and digital advertising.

Enjoy your sneak preview!

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ACH Group

1 day ago

🟠 Harmony Week (16–22 March), including Harmony Day on 21 March, is a meaningful time for the ACH Group workforce.

🟠 With 1,900 employees representing 71 nationalities, our team reflects cultures from around the globe. We’re proud of the diverse backgrounds, experiences and perspectives that shape our workforce.

🟠 As part of Harmony Week, a group of staff shared their cultural heritage and what they value most about sharing it with others.

👉 Read their stories here 🔗 bit.ly/40HOAWC ... See MoreSee Less